ROHAN JAWAL

About me

SEO & Digital Marketer

I am an SEO professional with experience across diverse industries, including BFSI, eCommerce, retail, and advertising.

Over the years, I have worked on scaling organic traffic, improving search rankings, and implementing data-driven strategies to drive business growth.

My expertise lies in technical SEO, content strategy, and analytics, ensuring that brands maximize their digital presence effectively.

My journey in

SEO & Digital Marketing

2015

Exploring Advertising, Event Management & Film Industry

Pursued BMM (Advertising specialization) while working with advertising agencies and event management companies. Handled event planning, coordination, and execution, managing everything from logistics to client requirements. Simultaneously worked on projects in the film industry, balancing creativity with real-world experience.

2018

Graduation & Continued Industry Experience

Completed my degree while continuing to work in event management and film-related projects. These years were filled with on-ground execution, client management, and operational challenges. The struggle was real, but it helped in understanding audience behavior, marketing execution, and campaign planning.

2019

Entry into SEO & Digital Marketing

Took my first step into SEO and digital marketing at GBIM Technologies, transitioning from offline marketing to online growth strategies. Applied my experience in coordinating large-scale events to managing SEO workflows, focusing on on-page SEO, keyword research, and link-building strategies.

2020

Transitioned to E-commerce SEO at Mobaccs India

Entered the eCommerce SEO space at Mobaccs India, working on product page optimization, technical SEO improvements, and website performance analysis. Focused on site audits, structured data implementation, and improving search visibility for online stores.

2021-2022

SEO for USA-Based Brands at Commerce Pundit

Started working with Commerce Pundit, on multiple USA-based eCommerce brands. This role involved international SEO strategies, content marketing integration, and technical site migrations. Focused on improving organic traffic, rankings, and lead generation for global clients.

2023

SEO Team Lead & Tool Optimization at Commerce Pundit & Kitchen365

Took on a leadership role, managing a team of SEO specialists while overseeing SEO tools, automation, and enterprise SEO strategies. Worked on refining reporting processes, optimizing workflows, and implementing AI-driven SEO techniques to improve efficiency.

2024-2025

Driving SEO for Major BFSI Brands at Performics India (Publicis Groupe)

Transitioned into the BFSI sector, managing SEO for top financial brands at Performics India (Publicis Groupe). Focused on ranking high-volume BFSI keywords, improving site authority, and handling technical SEO challenges unique to the finance industry.

Present

Expanding SEO with Business Intelligence & Advanced Analytics

Currently exploring BI tools, automation, and data-driven SEO to enhance my understanding of search strategies. Learning how advanced analytics, AI, and automation can be applied to optimize large-scale SEO campaigns for enterprise brands.